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Alexander Kuguk / Commercial Director / Head of Sales

Hire me in-house

For employers who need a Commercial Director / Head of Sales to build or restructure a B2B commercial function.

The mandate

Team leadership, pipeline and forecasting, CRM process, pricing, complex B2B negotiations, retention and renewals. We agree responsibilities and decision rights based on your business.

Relevant management experience

Creative Quarter: sales and customer success team of up to 12. Forum: hired and led a seven-person leasing team. See the cases for scope and outcomes.

The current context

My own practice, EVADAVA / HoSaaS, and recent international B2B business development. My SaaS consulting and outbound work is not SaaS sales-team leadership, and I do not present it that way.

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01Evidence

Results, with the context behind them.

12
Sales + customer success team
Creative Quarter · 2021–2023
8+ pp
Increase in occupancy
Creative Quarter · 2021–2023
>95%
Quota attainment
Creative Quarter · 2021–2023
20+
Companies on three-year leases
Forum · team result · 2020–2021

All figures come from my CV. Dates show when I held the role, not the period in which each metric was measured. I can walk you through reporting periods in a call.

Choose your next commercial step.

An in-house leader, a temporary operating mandate or a focused diagnostic. Send me the context, and we will choose the right route.

Discuss an in-house roleStart with a paid diagnostic